Samira Šurković is a certified accountant with over 20 years of experience in accounting, finance, and tax consulting. She is results-driven and has extensive regional experience, especially in CEE. She currently leads AssetFin, a financial accounting firm focused on providing high-quality advisory services with an emphasis on entrepreneurship financing and sustainable growth strategies. She works with various types of companies, including sole proprietors, startups, and small businesses, promoting open communication, knowledge sharing, and lifelong learning. Samira was also a financial expert in the LEADER project (“Local Economy Activation – Development Through Recovery of Entrepreneurship”), advising on bookkeeping regulations, business registration processes, VAT laws, and offering direct support to entrepreneurs through individual consultations and online communication.